Tuesday, 5 April 2011

Word Association for Morons


Earlier today I was doing some uni work which included examples of word association such as:

'Ice cream is associated with love and affection. It derives particular potency from childhood memories, when it was given to a child for being “good” and withheld as an instrument of punishment.'

'Power tools are a symbol of manliness.  They represent masculine skill and competence and are often bought more for their symbolic value than for active do-it-yourself application.'

Anyway you get the idea, after a while it became ridiculous beyond belief, check this one out:

'An expression of femininity and motherhood, baking evokes pleasant nostalgic memories of the odors pervading the house when one’s mother was baking. To man, a woman is subconsciously and symbolically going through the act of giving birth when baking a cake, and the most fertile moment occurs when the baked product is pulled out of the oven.'



Like, is this a joke? No, really? The people that write nonsense such as that second sentence must be either completely detached from reality, or are simply attempting to throw around pseudo-scientific garbage in an attempt to make people think they're smart. Well, to the writer of my marketing textbook, you aren't fooling me! I guess I only have myself to blame for this poor elective choice, but at least the content is easy so more time and effort can be directed towards important things such as writing this blog =P

34 comments:

  1. No normal person thinks about these everyday happenings so deeply. baking a cake means one thing to me: I'm going to eat cake soon.

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  2. Haha, I have to agree with oops. I mean, sure people subconsciously associate things with a certain group but never to an off the wall extend. A guy with a power tool means one thing to me, whats broken will be fixed. Lol.

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  3. lawl what a pic..
    followed!

    http://all-around-toto.blogspot.com/

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  4. To me this cake screams something isn't right upstairs...

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  5. Oh boy, I can't count how many times my mom has pulled a strawberry cake out of the oven and I yelled "IT'S A GIRL!"

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  6. i wanna eat that cookie ! :D

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  7. The cake is crazy but I can understand the power tool one

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  8. The Ice-cream one is so true. People just never think about it enough to realize. But it is a power play, and can denote love and affection for kids.

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  9. What, why did they have to go and link the childbirth to the baking? Isn't it simple enough to say they like baking?

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  10. I always think of manliness when I see a power tool.

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  11. thats crap yo. i love baking. i am a man.

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  12. Wow, yes, sometimes they just try to take it as far as they can, leaving reason behind as they go. You eventually hit a point where things become too much of a stretch.

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  13. who the hell associates baking with babies?

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  14. Haha, that's taking it a little too far. No one really thinks that deeply about these things.

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  15. I want my babyback babyback babyback babyback...

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  16. There are a lot of nutters in both psychology and sociology or bang on about crap like this. It's infuriating.

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  17. Haha, how did you find such an image that closely relates to the text? Brilliant.

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  18. Baby-cake? I think you took "bun in the oven" a little too far :P

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  19. I make a very good cake with my own brand of baby-batter.

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  20. Nice idea.. maybe it just CAN symbolize the act of giving birth.

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  21. Maybe the writer bought powertools to feel manly then realized he wasted money, so decided to write a book.

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  22. yes, updating this blog is much more important

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  23. Well all of that stuff is particle true, just think about it. We are not equal you know

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  24. very thought out post. thanks

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  25. WHAT IN THE HELL DOES THAT MEAN??? i know of certain things like suggestion or conditioning but this is just plain stupid.

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  26. cake kinda creeped me out, not sure how i'd feel about eating a baby

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  27. Thought provoking, nice. Good post.

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